Do you want to create more of an impact and become more noticeable in your chosen social media platforms in the next year? If that’s the case, you’re in good company. Everyone nowadays wants to increase their social media following by drawing in more of their ideal audience. On the other hand, increasing your posting frequency won’t solve the problem.
To kick out the new year in style, this piece will teach you some strategies for updating your social media pages.
Advice on Revamping Your Online Presence
You may get started right now on each of these easy suggestions. Save some time in your agenda to assess where you are at with your social media presence and make any required adjustments.
1. Get a Fresh Headshot
Exactly how long has it been since you updated your social media profile picture? Assuming there has been some time since your last update, it’s high time for one. After all, your featured photo is one of your profile’s most prominent identifiers. There’s a high demand for your presence, of course. As a result, customers are more likely to identify with you and your business as a whole.
Make use of a tripod to steady your phone, activate the self-timer, and take several pictures. The process is as easy as it sounds. Take several photos of yourself smiling, or have a buddy do it for you if they’re willing. You may later use these pictures as profile pictures or in other marketing materials you make for yourself.
Once you’ve settled on a single favourite photo, use it as your profile picture anywhere you frequent online. This can help you establish a consistent brand and make a lasting impression on your followers and newcomers alike.
2. Second, make your biography more interesting.
Want to increase your following by improving your social media profiles? Everyone hopes that social media will continue to expand. To do this, you must distribute high-quality, useful material that your intended audience finds interesting. To be successful, though, you also need a bio that captures people’s attention and explains who you are.
How would you describe the initial impression your profile makes on a newcomer? Is your bio a fair representation of you, your work, and the people you help? Are viewers left wanting more and eager to click the “follow” button for more?
Hootsuite provides helpful guidelines for creating profiles across all platforms. It’s also simplified by the availability of straightforward templates to work from.
3. Third, update any relevant cover art as needed.
You shouldn’t skip past the cover photographs while creating your profile. Your cover or header image adds some much-needed visual intrigue to your profile on social media sites like Twitter, Facebook, YouTube, and LinkedIn. It’s more room to promote yourself and your business. This should be viewed as a supplement to your bio.
You may utilise your cover picture to boost sales at launch or to attract new customers to your site. They are also useful for publicising other content providers and forthcoming events (like a podcast or YouTube channel). If you approach your cover picture as a tool for achieving your brand’s immediate objectives, you’ll notice spectacular outcomes.
4. Four, make sure your graphic layouts are always up-to-date
Your social media profiles might want a design refresh if you want to take things to the next level. When making visuals to post on social media, many of us rely on premade layouts. This is for the simple fact that it is more convenient. While creating designs, it helps save valuable time. The photos will also become instantly recognised as yours whenever anyone sees them in their stream. If you want to make a good impression on social media, you should consider redesigning your profile layouts.
Your brand’s signature features can remain unchanged (like your logo and colors). The appearance may be much improved, though, with just a few minor adjustments to the design. After all, you need to make sure that the information you’re producing is interesting enough to attract readers. Canva is an excellent online resource with countless design templates you can modify to suit your needs.
5. Fifth, remove yourself from posts where you have no place being tagged.
You’ve probably been tagged in a few spammy postings in your time. It appears that this occurs on Instagram more frequently than anywhere else. Instagram makes it easy for others to view posts in which you were tagged, therefore untagging yourself is recommended. This way, if someone were to investigate your account, they wouldn’t get the wrong idea. To avoid any potential issues, untag yourself immediately if someone tags you in something improper.
The photo tagging settings on your various social networking sites may also be checked. You may restrict who can tag you on several services. With Facebook, you may even filter what you see in your news stream. This should reduce the number of unnecessary tags on your posts and prevent any of those undesirable connections from appearing on your profile.