TikTok looks like an application that came from nowhere and then hiked its visibility as the Gen-Z group started to boost. An app that originally began in China has now become a global sensation.
It reached 1.5 billion downloads last year from Apple’s Store and Google’s Play Store. It started off as a moderator that successfully works as a video-sharing app Douyin in China and popularly called TikTok among the other places.
In 2018, TikTok created a benchmark. When they obtained the Musical.ly application, they began to move all their non-Chinese audiences to this newly merged TikTok network. Still, the company works with Douyin as an individual platform.
Today, the global economic chart has changed as the perfect accelerator that grabbed the massive spike of TikTok. It’s not a surprising element why brands are skeptical about monetizing TikTok’s visibility.
Brands make perfect visibility as everyone is sharing funny and trending user-generated content to reach their TikTok followers to buy TikTok views generating potential leads among youngsters and social media techy viewers.
Basic Facts About TikTok:
- Sixth-Largest Social Media Network:
Here, massive around 800 million monthly active users. Hootsuite says that TikTok apps create benchmarks among the other social media platforms like Whatsapp, Messenger, Facebook, and Instagram. Meanwhile, it has a long method to hook into; it needs to be checked that it has already excelled on LinkedIn, Snapchat, Pinterest, and Twitter.
- Number One Downloaded App in 2020:
The rapid increase of TikTok has become impressive. It knows the fact that its worldwide release was just two years ago. It previously ranked the most downloaded apps during the decade. Mobile data insights company App Annie’s State of Mobile, famous that TikTok outranks the essential in the download charts during this year.
- ByteDance StartUp & Parent Company:
TikTok measured at around $78 billion, ByteDance has made the Uber apps topped as the world’s most valuable startup company.
TikTok’s User’s Demographics:
- Present For 155 Countries:
In 2019, TikTok was presently accessible for 155 countries. Brands can access their global audience in more than 75 languages. TikTok is performing well in Asia. It has been downloaded more than 10 million times in Thailand. Meanwhile, India possesses higher than 120 million monthly active users, creating massive users beyond China.
- 30 Million Monthly Active Users:
The U.S. presently designates 5% of TikTok’s global followers. App Annie also mentioned the app’s 375% for the upcoming years with the massive growth in the U.S. As a fact, TikTok merges as the recent outside the reach trends in school. Artists like Camila Cabello are advertising TikTok dance challenges to excite with the song promotions online.
- 40 TikTok Famous Influencers:
It’s the top-trending 25 accounts that presently have got more than 20 million followers: Charlie D’ Amelio, one of TikTok’s largest influencers. Presently has got more than 44.4 million TikTok followers. Fortunately, TikTok influencers outranked star celebrities by means of TikTok followers count on the platform. Most of TikTok creators are famous on the applications itself or its Musical.ly.
- Average Users Spends 46 Minutes:
By means of the regular time spent on the platform, users generally spend around 46 minutes regularly on TikTok. The average user would generally enter the app eight times per day. The app’s purpose could be attributed to its For You feed algorithm, where audiences receive catch-up on looking videos that attract their interests.
- 35% Of Users Take Part In Hashtags Challenges:
TikTok says that around 16% of each video are merged to hashtags, and much more than one-third of its users have participated in one. Brands are also moving higher the platform’s viral, making their customized branded hashtags challenges for their younger adult audiences.